We have many concerns regarding Facebook. To start with unlike the web which still has a degree of freedom and in theory is not supposed to be owned by anyone, Facebook on the other hand is propriety and owned by one multinational so any freedom of speech on Facebook is at the mercy of one company and ultimately they answer to no one. If tomorrow they delete our Facebook page we have no real comeback. These fundamental concerns prevented us from joining Facebook for so many years.
Recently they have also started investing in Israel. In March 2011 Facebook acquired Israeli software company Snaptu for US$60-70 million  and perhaps more alarmingly in June 2012 they bought up Israel facial recognition company Face.com for US$55-60 million. UK campaign group Privacy International has warned "Facebook are in the process of building the largest and most accurate facial recognition database in the world..". Yes, all your profile photos and albums will be scanned by an Israeli company to identify and catalogue you, your family and your friends! Combine that with the contents of your posts, both private and public, that gives them a very detailed database of practically everyone on this planet. Even people who don't use Facebook usually know someone who does and invariably end up in their Facebook photo album, often tagged by name to make it easy for Facebook to catalogue.
But despite all this we have not called for a boycott of Facebook but rather have ourselves just a month ago opened a page on Facebook. The sad reality is that Facebook has become an essential method of communication and in our opinion to boycott it would not serve the Palestinian cause. Just over the last few days during the Israeli attack on Gaza we have seen the importance of Facebook and twitter as a primary method of getting news out of Gaza. So whilst we should be vigilant and understand what Facebook is and its links with Israel, we at the moment have no alternatives.
22 November 2012
Facebook acquires first Israeli company Source: http://israelity.com/2011/03/21/facebook-acquires-first-israeli-company/